Product Bundling Pricing: Sellers often
bundle products and features. Pure bundling occurs when a firm only offers its
products as a bundle. In mixed bundling, the seller offers goods both individually
and in bundles. When offering a mixed bundle, the seller normally charges less
for the bundle than if the items were purchased separately. An … Read more
Predatory pricing is the practice of selling a
product or service at a very low price, intending to drive competitors out of
the market, or create barriers to entry
for potential new competitors
Yield Pricing:
Hotels and airlines use yield pricing, by which they … Read more
Need: Is something that is ESSENTIAL for a living (a good or service that you need for survival) examples: Shelter, clothing & clean water
A want: Is something that you would like to have but it is not essential for living (a good or a service that if you don't have it, you would still … Read more