Answered 2 weeks ago New Comment - Comments are editable for 5 min. Watch this page 500 characters left There are five major product strategies in international marketing. Product communications extension This strategy is very low cost and merely takes the same product and communication strategy into other markets. However it can be risky if … Read more

There are five major product strategies in international marketing. Product communications extension This strategy is very low cost and merely takes the same product and communication strategy into other markets. However it can be risky if misjudgments are made. For example CPC International believed the US consumer would take to dry soups, which dominate the … Read more